However, the main selling point of Noom is not a calorie counter but rather the way it acts as a personal coach.Īfter signing up, users are assigned a coach who periodically checks in via live chat during the week. Its database also includes over a thousand recipes, and each color-coded to show how well they match your objectives. It provides a quick comparison between high-calorie items (in red) and those high in nutrients (in green) that will keep you feeling full for longer. The app’s calorie counter provides a visual representation of your eating habits through the use of color coding. Noom’s goal is to assist its users in understanding their eating patterns and making positive changes by providing them with personalized support from trained coaches. It can be preferable to MyFitnessPal for those who care equally about their mental health along with physical well-being.

Calorie tracking, education, and personalized coaching are the key components of Noom‘s behavioral approach to weight management.

Lose it or myfitnesspal